Business feature: Kobelco

Date: 13.02.2023

The move is another sign of the premium Japanese brand’s commitment to growing its market position in NZ

The new venture will streamline the delivery process

KCMNZ will handle all new Kobelco excavator sales from one to 85T

The move is another sign of the premium Japanese brand’s commitment to growing its market position in NZ

The new venture will streamline the delivery process

KCMNZ will handle all new Kobelco excavator sales from one to 85T

Kobelco Construction Machinery announced the opening of a new company-owned dealership in NZ

Kobelco Construction Machinery announced the opening of a new company-owned dealership in New Zealand, saying that the establishment of Kobelco Construction Machinery New Zealand (KCMNZ) will enable the brand to streamline excavator sales and parts support across the country with a direct-to-market approach from 1 July 2023.

From a new facility that will be opened south of Auckland, KCMNZ will handle all new Kobelco excavator sales from one to 85 tonnes, including demolition and specialist scrap and material handling machines.

It will also offer a full aftersales service and support to its customers. Kobelco says the new venture will streamline the delivery process from the factory to end customer in the most timely and cost-effective way.

Specialist Kobelco-trained technical support will also be based in New Zealand to provide technical expertise to support customers in achieving long-term success.

Kobelco genuine parts will be imported directly from the factory to the National Parts Distribution Centre south of Auckland, with an increase in parts inventory on the ground, for a quicker turnaround and less downtime for customers. Additional back-up support will continue in the form of overnight freight service from the Sydney warehouse.

"Building market share and presence in the New Zealand market is a priority for Kobelco. By implementing a direct-to-market strategy, with factory backing, we can provide customers with the high-quality yet cost-effective and efficient sales and support systems that Kobelco owners expect," says managing director, Paul Torrington.

The business says the move is another sign of the premium Japanese brand’s commitment to growing its market position in New Zealand as a leader in the excavator space, providing the most reliable machines with low fuel consumption and exceptional aftersales service.

Kobelco says they are in discussion with current New Zealand Kobelco dealer MIMICO regarding an ongoing service and support arrangement to enable continuous service to customers currently supported by MIMICO branch locations.  

For additional information, including future updates on Kobelco’s retail launch in New Zealand, visit kobelco.co.nz.

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